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Chevy Tahoe Culture Jamming Ads
Apr5

Chevy recently launched a contest where people can visit their site and create commercials for their newest Chevy Tahoe. Well, progressives got word of this and began creating their own ads on the site, taunting the negatives of SUVs - including global warming and Americans' dependence on oil. Some of the ads are really great and very creative. You can check them out on Marty Kearns' blog. Create your own and post it to his blog or send it into yvonne@greenmediatoolshed.org, so we can keep a record of all these funny and impressive ads if the Chevy site goes down.

Nightline aired a segment on the ads and the stir they are causing last night. You can view the segment on YouTube. Nightline briefly interviewed Eric Gunderson of Development Seed. You can read about the interview on his blog. One interesting thing to note is that the ABC/Nightline studios in DC where Eric was interviewed had several Chevy Tahoes and Suburbans in their parking garage.

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